Friday, September 26, 2008

30 Minutes to Understand the Financial Pages

30 Minutes to Understand the Financial Page
30 Minutes to Understand the Financial Pages
C.D.J. Waters| 64 pages | PDF | 1 MB

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30 Minutes to Solve a Problem

30 Minutes to Solve a Problem


30 Minutes to Solve a Problem
Michael Stevens | 64 pages | PDF | 1 MB


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30 Minutes to Brainstorm Great Ideas

30 Minutes to Brainstorm Great Ideas


30 Minutes to Brainstorm Great Ideas
Barker | 64 pages | PDF | 1 MB

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30 Minutes to Succeed in Business Writing

30 Minutes to Succeed in Business Writing


30 Minutes to Succeed in Business Writing
Graham Hart | 64 pages | PDF | 1 MB


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30 Minutes to Write a Marketing Plan

30 Minutes to Write a Marketing Plan


30 Minutes to Write a Marketing Plan
Patrick Forsyth | 64 pages | PDF | 1 MB


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30 Minutes to Write Sales Letters

30 Minutes to Write Sales Letters


30 Minutes to Write Sales Letters
Ian Linton | 64 pages | PDF | 1 MB


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30 Minutes Before a Meeting

30 Minutes Before a Meeting


30 Minutes Before a Meeting
Alan Barker | 64 pages | PDF | 1 MB



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30 Minutes to Write a Report

30 Minutes to Write a Report

30 Minutes to Write a Report
Patrick Forsyth | 64 pages | PDF | 1 MB

101 Ways to Increase Your Sales

101 Ways to Increase Your Sales


101 Ways to Increase Your Sales
Patrick Forsyth | 128 pages | PDF |1.5 MB

The Easy Step by Step Guide to Being Positive and Staying Positive

The Easy Step by Step Guide to Being Positive and Staying Positive

The Easy Step by Step Guide to Being Positive and Staying Positive
Pauline Rowson | 2002-10-01 | 124 pages | PDF | 1 MB


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Saturday, August 23, 2008

Value Investing Today

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Here's a contemporary international look at the time-tested value investment approach, from one of its most famed practitioners. Leading readers through the key strategies used by professional value investors, it presents: the background, basics, and benefits of value investing; new "how-to" information on investing for value overseas; the latest data and statistics; strategies for assembling and managing a value based portfolio.

The Toyota Way Fieldbook

How to Write a Business Plan

Why We Want You to Be Rich: Two Men, One Message

Why We Want You to Be Rich: Two Men, One Message

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The wildly financially successful authors of this book state, early on, that a reader will not find in its pages specific advice on how to make or invest money. It's more a book of philosophy (note the "why" in the title), and if it's not exactly Kierkegaardian in scope or language, this collaboration of real estate magnate and rags-to-riches financial guru manages to entertain and to inform. Written in bite-size chunks and adorned with quotes (some from the authors' previous works or speeches) and graphs, it explains why some people get rich and others... well, don't. Some tales are shopworn: the many references to Warren Buffett are tales well told, for example, but what works best are the aphorisms and the personality type descriptions within the "CASHFLOW Quadrant"—no matter what you do for a living, in your heart are you an E, an S, a B or an I? (Key: E=employee; B=big business owner; S=self-employed, specialist or small business owner; I=investor.) But Trump and Kiyosaki (Rich Dad, Poor Dad) together are a strangely winning combination (they've published this book jointly and privately—and a portion of its profits will be donated to charity). Bottom line: these Messrs. Money-bags know their business. We're talking billionaires here, and really, how can you argue with success? (Oct.)




Sell Yourself in Any Interview: Use Proven Sales Techniques to Land Your Dream

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Winning techniques that make you shine when your career is on the line

Behind every question, an interviewer is really thinking, “What will you do for me?” Sell Yourself in Any Interview teaches you to translate your personal features (skills, experience, education, background) into direct benefits that meet the specific needs of the interviewer. This results-oriented workbook teaches the strategies employed by successful salespeople, such as being an excellent listener, asking questions skillfully, and delivering outstanding benefits.





Primal Leadership: Realizing the Power of Emotional Intelligence

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Business leaders who maintain that emotions are best kept out of the work environment do so at their organization's peril. Bestselling author Daniel Goleman's theories on emotional intelligence (EI) have radically altered common understanding of what "being smart" entails, and in Primal Leadership, he and his coauthors present the case for cultivating emotionally intelligent leaders. Since the actions of the leader apparently account for up to 70 percent of employees' perception of the climate of their organization, Goleman and his team emphasize the importance of developing what they term "resonant leadership." Focusing on the four domains of emotional intelligence--self-awareness, self-management, social awareness, and relationship management--they explore what contributes to and detracts from resonant leadership, and how the development of these four EI competencies spawns different leadership styles. The best leaders maintain a style repertoire, switching easily between "visionary," "coaching," "affiliative," and "democratic," and making rare use of less effective "pace-setting" and "commanding" styles. The authors' discussion of these methods is informed by research on the workplace climates engendered by the leadership styles of more than 3,870 executives. Indeed, the experiences of leaders in a wide range of work environments lend real-life examples to much of the advice Goleman et al. offer, from developing the motivation to change and creating an improvement plan based on learning rather than performance outcomes, to experimenting with new behaviors and nurturing supportive relationships that encourage change and growth. The book's final section takes the personal process of developing resonant leadership and applies it to the entire organizational culture. --S. Ketchum




A Theory of Marketing; Outline of a Social Systems Perspective

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DUV | 2006-01-01 | ISBN: 3835003046 | 189 pages | PDF | 9,8 MB
Marketing has become one of the most influential forces in contemporary market economies. Yet despite ubiquitous empirical presence, uncountable textbook definitions, and sixty years of scholarly work, a coherent sociological understanding of this powerful concept is still amiss.




Commonsense Direct and Digital Marketing



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Kogan Page | 2007-07-01 | ISBN: 0749447605 | 434 pages | PDF | 5,7 MB

Drayton Bird's Commonsense Direct and Digital Marketing needs no introduction to marketers and direct marketers. It is not only seen as the authority on direct marketing execution, but is also widely appreciated for its engaging, non-nonsense style. The latest edition takes the book into new territory -- the field of digital marketing. It gives the marketer the tools, techniques and structures needed to produce effective and profitable marketing across the direct marketing spectrum, from simple letter to focused web-based campaigns. For anyone involved in direct marketing, this book provides not just the structure for success but also an energizing insight into the techniques behind some of the world's most successful direct marketing campaigns.




Principles of Service Marketing and Management

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Prentice Hall | 1999-01-06 | ISBN: 013676875X | 432 pages | PDF | 7 MB

This clear, accessible book presents an integrated approach to the study of services that places marketing issues within a broader general management context. It emphasizes the fact that service organizations differ in many important respects from manufacturing businesses, requiring a distinctive approach to planning and implementing marketing strategy.

Coverage is comprised of 16 chapters and 12 short- to medium-length cases that let readers apply what they've learned to real-world settings and fully understand the complexities of service management?including the interactions between marketing, operations, and human resources.



The Big Idea: How Business Innovators Get Great Ideas to Market

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Kaplan Business | 2002-01-15 | ISBN: 0793148375 | 240 pages | PDF | 13,1 MB


This book is perfect for any entrepreneur who would like a dose of inspiration and a quick read. Strauss describes the design process and marketing of many of our favorite products (Palm Pilots, Barbie dolls, Tupperware, cell phones) along with the difficulties these entrepreneurs encountered. Although the word "visionary" is overused in today's business world, these men and women were truly visionaries who marched to the beat of a different drummer. Strauss focuses on different rules of innovation in each chapter, and the book becomes a cohesive (although certainly not exhaustive) lesson on building a business.

Innovate, and Grow Rich! What does it really take to create an amazing, ultimately market dominating product? Attorney and business writer Steven Strauss goes behind the scenes to find out.

Strauss believes that the best way to learn and understand what it takes to innovate is by looking at people who have done it. In The Big Idea: How Business Innovators Get Great Ideas to Market, Strauss tells the real life stories of 30 different products that were truly unique, started as an idea in someone's head, and went on to become household names. He also profiles dozens of creators who helped launch inventions like cell phones, Post-it notes, Gillette's Mach 3 razor, Velcro, Xerox machines, Viagra, Silly Putty, Tupperware, Prozac, Palm Pilots, and more.

18 Steps for Starting Your Business

18 Steps for Starting Your Business

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By Pinson, Linda | 221 pages | PDF | 1.9 Mb
Starting your own business is always exciting, but it also means that you need to understand and do all of the things that will turn your great idea into a functioning company.With all of the things to be considered (your business name, location, legal structure, business license, seller�s permits, insurance, web site, finance, marketing, etc.), it is easy to feel as if you are going through a maze. This step-by-step guide is thorough, clear, concise, and easy-to-follow.
Linda Pinson has been successfully educating entrepreneurs for more than 20 years. With this book, she has once again provided you with one of the most dependable and informative sources on the market. Packed with the most up-to-date information, forms, examples, and worksheets, this book will guide you patiently through everything you need to start a successful new business. Find the right business for you by matching your skills and interests Decide if it is best to buy a business, start your own company, buy a franchise, or be a social entrepreneur Find out how to get a business license, file a DBA, and get a seller�s permit Name your business, decide on your legal structure, and choose a location See if you qualify for a home-based business Protect your business with insurance, copyrights, trademarks and patents Look at financing options for your business Set up your bookkeeping and plan your cash flow Research your target market and plan your advertising strategy Learn Internet basics and develop a web site for your business Learn the basics of business planning





Property and Casualty Insurance License Exam Cram

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Publisher: Pearson Education; Pap/Cdr edition (November 12, 2006) | ISBN-10: 0789732645
| CHM | 0,8 M | 544 page

If you are preparing for a career in property and casualty insurance, you need to pick up a copy of Property and Casualty Insurance License Exam Cram. You will quickly learn the concepts, laws, rate calculations and state and federal regulations that will be covered on the exam. You'll also receive a CD that includes a fully-customizable test engine, detailed score report and state-specific law supplement. No matter where you are taking your exam or which area you need to focus on in your studies, Property and Casualty Insurance License Exam Cram is your smartest way to get certified.

Aspects of Mathematical Finance


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Springer | 2008-03 | ISBN:3540752587 | PDF | 80 pages | 1,1 Mb

Considering the stupendous gain in importance, in the banking and insurance industries since the early 1990s, of mathematical methodology, especially probabilistic methodology, it was a very natural idea for the French "Académie des Sciences" to propose a series of public lectures, accessible to an educated audience, to promote a wider understanding for some of the fundamental ideas, techniques and new tools of the financial industries.

These lectures were given at the "Académie des Sciences" in Paris by internationally renowned experts in mathematical finance, and later written up for this volume which develops, in simple yet rigorous terms, some challenging topics such as risk measures, the notion of arbitrage, dynamic models involving fundamental stochastic processes like Brownian motion and Lévy processes.

The Ariadnes thread leads the reader from Louis Bacheliers thesis 1900 to the famous Black-Scholes formula of 1973 and to most recent work close to Malliavins stochastic calculus of variations. The book also features a description of the trainings of French financial analysts which will help them to become experts in these fast evolving mathematical techniques.



Catastrophe Modeling: A New Approach to Managing Risk

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"Catastrophe Modeling: A New Approach to Managing Risk" is the first book that systematically analyzes how catastrophe models can be used for assessing and managing risks of extreme events. It focuses on natural disaster risk, but also discusses the management of terrorism risk. A unique feature of this book is the involvement of three leading catastrophe modeling firms, AIR Worldwide, EQECAT, and Risk Management Solutions, who examine the role of catastrophe modeling in rate setting, portfolio management and risk financing. Using data from three model cities (Oakland, CA, Long Beach, CA and Miami/Dade County, FLA), experts from the Wharton School of the University of Pennsylvania examine the role of catastrophe modeling to develop risk management strategies for reducing and spreading the losses from future disasters. Given the uncertainties associated with terrorism the book points out the opportunities for utilizing catastrophe models to set insurance rates and to examine public-private partnerships for providing financial assistance in the event of a terrorist attack.



Statistical Analysis of Extreme Values: with Applications to Insurance, Finance,


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Statistical Analysis of Extreme Values: with Applications to Insurance, Finance, Hydrology and Other Fields
Birkh?user Basel | ISBN 3764372303 | 2007-07-06 | PDF | 511 pages | 6.6 Mb
The statistical analysis of extreme data is important for various disciplines, including hydrology, insurance, finance, engineering and environmental sciences. This book provides a self-contained introduction to the parametric modeling, exploratory analysis and statistical interference for extreme values. The entire text of this third edition has been thoroughly updated and rearranged to meet the new requirements. Additional sections and chapters, elaborated on more than 100 pages, are particularly concerned with topics like dependencies, the conditional analysis and the multivariate modeling of extreme data. Parts I�CIII about the basic extreme value methodology remain unchanged to some larger extent, yet notable are, e.g., the new sections about "An Overview of Reduced-Bias Estimation" (co-authored by M.I. Gomes), "The Spectral Decomposition Methodology", and "About Tail Independence" (co-authored by M. Frick), and the new chapter about "Extreme Value Statistics of Dependent Random Variables" (co-authored by H. Drees). Other new topics, e.g., a chapter about "Environmental Sciences", (co--authored by R.W. Katz),

are collected within Parts IV�CVI.


Modern Actuarial Risk Theory

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Rob Kaas, Marc Goovaerts, Jan Dhaene, Michel Denuit , "Modern Actuarial Risk Theory"
Springer; 1 edition (October 5, 2004) | ISBN:1402029527 | 328 pages | PDF | 15,9 M

Apart from standard actuarial theory, Modern Actuarial Risk Theory contains methods that are relevant for actuarial practice, for instance the rating of automobile insurance policies, premium principles and IBNR models, as well as generalized linear models with an eye on actuarial applications. Furthermore extensive introductions are given to credibility theory and ordering of risks. The book reflects the state of the art in actuarial risk theory. In addition to some chapters which are compatible with official material of actuarial education in North-America, Europe and other parts of the world, the book contains important material on topics that are relevant for recent insurance and actuarial developments including determining solvency measures, fair-value computations, reserving, ranking of risks, modelling dependencies and the use of generalized linear models. Basic ideas on risk measures in the framework of insurance premiums are also considered. The numerous exercises contained in Modern Actuarial Risk Theory, together with the hints for solving the more difficult ones and the numerical answers to many others, make the book useful as a textbook. Some important practical paradigms in insurance are presented in a way that is appealing to actuaries in their daily business. The mathematical background assumed is on a level such as acquired in the first stage of a bachelors program in quantitative economics or mathematical statistics.


A Course in Credibility Theory and its Applications



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A Course in Credibility Theory and its Applications

Springer | 2005-09-16 | ISBN: 3540257535 | 336 Page | 2.23 Mb | PDF
The book is aimed at teachers and students as well as practising experts in the financial area, in particular at actuaries in the field of property-casualty insurance, life insurance, reinsurance and insurance supervision. Persons working in the wider world of finance will also find many relevant ideas and examples even though credibility methods have not yet been widely applied here. The book covers the subject of Credibility Theory extensively and includes most aspects of this topic from the simplest case to the most general dynamic model. Credibility is a lifeless topic if it is not linked closely to practical applications. The book therefore treats explicitly the tasks which the actuary encounters in his daily work such as estimation of loss ratios, claim frequencies and claim sizes. This book deserves a place on the bookshelf of every actuary and mathematician who works, teaches or does research in the area of insurance and finance.



Aligning Business and IT with Metadata: The Financial Services Way

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John Wiley | ISBN: 0470030313 | PDF | 1,33 Mb | 310 Pages | 2007 Year

Financial services institutions like international banks and insurance companies frequently need to adapt to changes in their environments, yet manage risk and ensure regulatory compliance. The author Hans Wegener reveals how metadata can be used to achieve a successful and technological evolution.






Positive Organizational Scholarship: Foundations of a New Discipline

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Berrett-Koehler Publishers | 2003-08 | ISBN: 1576752321 | 450 pages | CHM | 3,4 MB

In helping establish a new field of study in the organizational sciences, POS, this book examines a variety of positive dynamics in businesses and organizations that give rise to extraordinary outcomes. Positive Organizational Scholarship does not adopt one particular theory or framework, but encompasses any phenomenon that leads to positive, nurturing results. This collection of essays, written by established senior scholars, explains why and how these commonsense prescriptions work.

This terrific book is not one of those soft and gooey books calling for people to just get along or offering what amount to incantations in order to get people to somehow coalesce into the team they aren't. Instead, it posits the notion that when an organization is in a state of a certain kind of success it is as much an exception as a business that is falling towards extinction. It asks that if there are death spirals there might also be positive spirals. Yet the bulk of business study is on the mistakes and failures of organizations and on avoiding mistakes. While it is important to avoid making mistakes that can kill your organization, does it seem likely that one can learn success only by avoiding failure? Of course not.

This book and the papers it contains are laying a foundation for scholarly study of the positive deviance of successful organizations in order to develop principles for organizations to implement to achieve success in all aspects of its organizational being. It really isn't just about the money. Although the organization has to have financial success to exist, it is also about the people who make up the organization. One of the core principles of this book is that an organization that is concerned about virtuousness is going to be more successful and more resilient than one that ignores these principles.







Training with the Midas Touch: Developing Your Organization's Greatest Asset

Kogan Page | 2002-07-01 | ISBN: 0749437391 | 240 pages | PDF | 1,1 MB

This thought provoking yet practical book provides a structured route to making the most of the 'human capital' in an organization by taking an holistic approach to both staff development and organizational success. With case studies, a tool kit of techniques for assessing and developing the skill base of staff and advice on developing staff at low cost the book is ideal for the cost-conscious times we live in. While highly practical in tone and approach the book also provides a sound theoretical framework for staff development
and includes a detailed academic reading list.





Personal Web Usage in the Workplace: A Guide to Effective Human Resources Manage

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Information Science Publishing | 2003-09 | ISBN: 1591401488 | 300 pages | PDF | 1,6 MB

An important aspect of managing human capital in the 21st century workplace is managing the interface between humans and information technology, particularly the World Wide Web. The Web has changed not only how and where business is conducted, but also how and where work is done. Personal web usage has created many desirable organizational outcomes such as, reducing the cost of communication, restructuring how work is performed. However, it has also generated undesirable outcomes, for instance, loss of intellectual property, sexual harassment lawsuits, productivity losses due to surfing usage, security threats, and network bandwidth overload by visiting web sites for travel, leisure, and sports, and news. The mechanisms controlling the interface of individual and institution in this flexible, open, autonomous work environment created by the Web are emergent phenomena, and the lines between legitimate usage and usage are just beginning to be understood. This examines topics which embrace a wide array of Personal Web Usage issues such as antecedents of Web usage, frameworks/models of Web usage, Web technologies for monitoring usage, Web usage within other cultures and countries, Measurement issues of Web usage, and the impact of Web usage among others.







Successful Talent Strategies

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AMACOM | 2002-11-22 | ISBN: 0814407463 | 256 pages | PDF | 1 MB

Successful Talent Strategies provides a blueprint for talent planning in an economy where skillfully deployed human capital is the difference between unbridled success and struggling to stay afloat. Step by step, the book illustrates the process of creating a business-aligned talent system, with detailed strategies for:

* Aligning initiatives with department processes, corporate objectives, and market realities * Identifying necessary competencies and attributes * Establishing talent flow and talent engagement processes, including sourcing and retention methods, performance management, and reward systems * Measuring and improving talent strategy results, and more

Featuring many examples from companies of all types and sizes, Successful Talent Strategies can help any business find and keep top talent in any conditions.





Benjamin Graham: The Memoirs of the Dean of Wall Street

When Benjamin Graham died at 82, he was one of the great legends of Wall Street: brilliant, succesful, ethical--the man who invented the discipline of security analysis. Time has only enhanced his reputation, with disciples such as billionaire investor Warren Buffet's continuing to praise Graham and crediting his work in their own successes. Now, 20 years after his death, his memoirs are reaching the public at last. Graham's story is a hugely satisfying chronicle of one of the richest and most eventful lives of the century. Here is a life that will captivate Wall Streeters and history buffs alike. Graham recounts his immigrant childhood in old New York--his excellent education in the city's public schools and on scholarship at Columbia University--the first crucial deal in his professional life--the devastating effects of the Crash of '29--and the tactics that helped him and his clients survive the Depression. Graham's fascinating account also encompasses his bold efforts at currency reform--his involvement with such towering figures as FDR, Churchill, Eisenhower, and Baruch--and looks at how success took its toll on his marriage and family life.